My Journey
I specialize in UXOps, product strategy, and business growth, helping enterprise SaaS companies optimize AI adoption, scale innovation, and drive revenue through behavior-driven UX. My career has been built at the intersection of design, technology, and business, where I create strategic product experiences that fuel market expansion, user engagement, and long-term differentiation.
With a foundation in UX research and design, I evolved into product leadership, guiding cross-functional teams to refine product-market fit, integrate AI, and optimize digital transformation strategies. Unlike traditional UX, my UXOps methodology leverages ethnographic research, operational efficiency, and strategic growth frameworks to build frictionless, high-impact digital products.
Now, as I pursue my MBA at Rice University (2024-2026), I am further refining my expertise in business leadership, go-to-market strategy, and scalable product innovation. My mission is to bridge UX and strategy—creating accessible, AI-driven, and revenue-generating products that lead industries and enhance the user experience at scale.
At my core, I believe in de-risking innovation, maximizing adoption, and uncovering Blue Ocean growth opportunities through UX strategy and customer-driven insights.
What Sets Me Apart?
As a Fractional Head of Product & UX, I partner with B2B tech leaders to transform complex challenges into scalable, market-leading solutions. My UXOps approach helps organizations eliminate friction, increase adoption, and accelerate digital transformation—ensuring every decision delivers measurable business impact and competitive differentiation.
- AI + UXOps Expertise: I design scalable UX strategies that integrate AI for operational efficiency, reducing bottlenecks and improving team velocity.
- Enterprise-Ready UX Strategy: I help companies optimize workflows, navigate regulatory compliance, and deliver user-first solutions at scale to drive business outcomes.
- Data-Driven Product Innovation: I use AI, behavioral insights, and advanced analytics to drive faster product adoption, retention, and business impact.
Goals and Aspirations
I am committed to leading discovery initiatives, scaling UXOps, and driving AI-powered product innovation. I’m open to full-time, fractional, and consulting opportunities where I can drive UXOps transformation, mentor product teams, and push the boundaries of AI-driven UX design.
Beyond projects, I value strategic collaboration and networking—always eager to connect with like-minded professionals, explore partnerships, and drive meaningful impact.
My Focus:
🚀 Leading discovery & UXOps for complex digital products
📊 Defining data-driven UX / AI adoption, and product strategies
🤝 Cross-Functional Leadership to accelerate growth and reduce friction.
At my core, I’m dedicated to building high-performing, market-leading products—and learning every step of the way.
Personal Interests
In addition to my professional pursuits, I am passionate about reading and nature. You can often find me hiking on the weekend when the weather is nice.
