Vehicle Quality Metrics

We developed a comprehensive research methodology that provides an overall User Experience (UX) score for vehicle interfaces, including individual scores for Ease of Use (objective and subjective), Capability, Brand, Aesthetics, and Emotion experience.

To streamline this process and make data analysis more efficient, I created a digital application known as the "Metrics Dashboard."

Key Responsibilities:

• Defining the Product Vision: Clearly articulate the product's purpose, goals, and its potential impact on the organization. Ensure alignment with the company's objectives.
• User Research: Collaborate with the research and design teams to understand the specific needs and expectations of end users, which include researchers, designers, and automotive clients.
• Information Architecture: Utilize the site structure and process flow diagram you created to organize the application's features and ensure a seamless user experience.
• Prototype Development: Oversee the creation of low-high fidelity mock-ups and clickable prototypes that represent user flows and address the needs and goals of your end users. Ensure that the prototype reflects the user journey accurately.
• Development and Implementation: Work closely with the development team to ensure that the Metrics Dashboard is built according to your specifications. Manage the project timeline and resources.
• Usability and Performance: Ensure the application is easy to use and performs well. Identify and rectify any usability issues.

Sample UX Scenarios and Workflows:

Outcome:

The Metrics Dashboard  provides the company with a streamlined and efficient process for collecting, storing, and analyzing UX scorecard data. Researchers and engineers were able to make data-driven decisions, leading to improved vehicle interfaces and enhanced client satisfaction.