Jintronix

The Challenge:

Rehabilitation is often viewed as a challenging and tedious process, with patients struggling to stay motivated and engaged in their therapy. Many individuals find it difficult to consistently perform exercises required for their recovery, leading to suboptimal clinical outcomes. The challenge was to find a way to enhance patient motivation, engagement, and clinical progress during the rehabilitation process.

Key Responsibilities

My key responsibilities included aligning the team with user needs, guiding product development roadmap based on user feedback, and validating concepts to ensure we deliver a product that enhances patient engagement and satisfaction in rehabilitation.

Approach: Aligning the Team with User Needs

Through my leadership, I established a strong foundation for our product in user insights, driving consistent improvements that aligned with user needs and preferences. To achieve this, I seamlessly integrated UX research methods into our agile design and development processes. My dedication to championing user research throughout the development cycle has empowered the product team to make well-informed decisions and iterate swiftly.
Below is a summary of out efforts.
‍
Ethnographic Research and Contextual Inquiry:

• Challenge: I took the lead in understanding the patient experience and identifying pain points in rehabilitation.
• Responsibilities: Several phases involved my coordination of the ethnographic research, ensuring the product team conducted observations during rehabilitation sessions and interviewed patients and therapists.
• Insights: Through these activities, we unveiled essential insights, demonstrating my role in gaining a deep understanding of the user's needs and challenges.

Usability Testing and Iteration:

• Challenge: It was my responsibility to create an engaging therapy platform that required continuous improvement based on user feedback.
• Responsibilities: I oversaw the design of the prototype for a gamified therapy platform and coordinated usability tests with real patients. The feedback obtained guided the product's iterative enhancements.
• Insights: The iterative process involved analyzing user feedback and making necessary improvements.

Concept Testing:

• Challenge: I was responsible for validating the gamified therapy concept before full development.
• Responsibilities: I led the launch of a limited pilot program within select rehabilitation centers to test the concept's feasibility.
• Insights: Positive patient responses in the pilot program validated new features at the lowest responsible fidelity early in the process to minimize risk and avoid unnecessary efforts.

Product Development and Validation:

• Challenge: Developing a comprehensive gamified therapy platform while keeping it user-centric was a central responsibility.
• Responsibilities: I coordinated the integration of game mechanics, user-friendly interfaces, and real-time tracking into the platform. Continuous monitoring of user data, adherence rates, and clinical outcomes was also under my purview, aligning with my responsibilities for a user-centric approach.

Conclusion:

Jintronix's gamified therapy platform has successfully addressed the challenges associated with rehabilitation by achieving the following key performance indicators (KPIs):

• Increase in Company Growth: Through the successful implementation of the product discover and strategies that I designed and implemented at Jintronix, the company has achieved markable growth, expanding its client base from a small startup to over 500 clients across the US and Canada.
• Increase in Patient Adherence: The platform has led to a significant increase in patient adherence to therapy sessions, with activity times per session improving from 1-2 minutes to as much as 15-30 minutes. This represents an impressive 700-1400% increase in activity time per session, indicating a substantial improvement in patient engagement and commitment to their rehabilitation.
• Enhanced Clinical Outcomes: Patients using the platform have shown a 25% improvement in clinical outcomes compared to traditional therapy methods.